Vital Nutrients has announced that five of its dietary supplements have earned TESTED by SuppCo certification, providing independent verification that key active ingredients meet label claims.
The certified products, all among Vital Nutrients’ bestsellers, are Adrenal Support, Magnesium Glycinate + Malate, Pancreatic Enzymes 1,000 mg, Vitamin D3 2,000 IU and Vitamin D3 + K2, with additional products planned for submission to the certification program.
“Vital Nutrients was founded more than 25 years ago by practitioners who couldn’t find supplements they felt they could verify and trust for their patients, so they made their own,” said Jay Schwartz, CEO of Blueroot Health, the parent company of Vital Nutrients. “Making supplements that practitioners can trust is still our standard. We put rigor into everything we do, because there’s a patient or consumer trusting us to get it right. Independent testing like TESTED by SuppCo lets anyone see that rigor for themselves.”
That founding need to verify what goes into every product still shapes how Vital Nutrients operates. The company makes more than 90 percent of its products in its own NSF-certified facility in Middletown, CT, where testing happens throughout production.
Every lot of raw material is tested before it is released for use, with at least 18 tests per ingredient covering identity, potency and allergens, as part of a quality program that continues to evolve as testing methods advance. Botanicals receive additional screening, including pesticides and residual solvents, and standardized botanicals are tested to confirm that standardization. Each blend is tested for full potency before encapsulation, and finished products get another round of allergen testing before they are released by rigorous quality control procedures, among other standard tests. Depending on how many ingredients a formula contains, that can add up to hundreds of tests.
TESTED by SuppCo adds an independent check on top of Vital Nutrients’ internal testing, according to the company. Independent ISO 17025-accredited laboratories evaluate the identity and potency of key active ingredients, and products must meet or exceed 95 percent of tested label claims to earn certification.
“Too often, a supplement is tested once, on a sample the brand selects, and rarely checked again,” said Jordan Glenn, PhD, head of science at SuppCo. “TESTED works differently. We buy products anonymously, the same way consumers do and verify key active ingredients against the label. Vital Nutrients put five of its bestsellers through that process, and all five earned certification. Consumers are asking sharper questions than ever about what’s in their supplements, and brands that invite independent testing are giving them real answers.”
Vital Nutrients also holds an “Elite” TrustScore, placing it in the top 10 percent of brands SuppCo evaluates. TrustScore is SuppCo’s separate brand rating, which scores companies on more than 30 factors, including manufacturing standards, certifications and testing practices.
TESTED by SuppCo certification applies to individual products and does not constitute an endorsement of a brand or verification of health outcomes or efficacy.
For more information, visit https://supp.co or www.vitalnutrients.co.
